I sometimes get fixated on traffic generation techniques like SEO and PPC and Social Media in my articles, but that is only half the equation. What visitors do once they get to your website is purely the result of what they see on the site.
In the last few years Search Engine Marketing and Social Media have stolen the spotlight away from some basic Internet marketing principles. That is; the user experience and the fundamental way that website pages are laid out and organized for your visitors (human beings…not search engines). After all, what visitors do once they get to your website is purely the result of what they see on the site.
Here is where I would normally turn the conversation towards content.
Check some great tips on web page layout.
